All The News That’s Fit To Print
Welcome to the Integrate IQ blog. We share the latest on Integrate IQ, industry news and integration best practices.We recognize functional experts need specialized systems and that often leads to under utilized, siloed data. We’ll explore how sharing data amongst these systems streamline decision-making processes, increase revenue, reduce customer churn, and unlock meaningful insights. If these topics are interesting to you, subscribe to updates and we’ll send you our latest news.
Are Your Sales and Marketing Teams in a Rivalry?
Make sales and marketing teams work together. In August 2013, I attended a baseball game at Fenway Park in Boston with a client, a CEO of a...
You Don’t Need More Tofu
Do you focus on lead nurturing throughout your sales funnel? When my wife and I started dating, we went through the normal phases of getting to know...
Landing page benchmarks; Live video challenges; The “Data Wheel of Death” & More
This week's roundup includes lead generation benchmarks for landing pages, problems with live video, overcoming problems with bad data, benefits of...
Power of visual content; 2 funnels of content marketing; Personalized video marketing
This week's roundup includes creating valuable evergreen content, giving content marketing time to be effective, keys to personalized video...
SaaS Relationships, Don’t Be That Guy!
Form a relationship before you request action On a recent visit to one of my SaaS clients, I was able to sit in on a few of their sales calls. I...
2017 Video marketing trends; Fact-checking your content; Landing Pages that convert
This week's roundup includes video content marketing trends, protecting your credibility, creating landing pages that convert, and more. Video...