HubSpot Diamond Solutions Partner
The HubSpot to Asana Integration That Actually Connects Teams
Eliminate the sales-to-project gap. This integration syncs HubSpot deals directly with Asana projects, providing total visibility and automating your post-sale workflow.
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Give Your Project Team the Full Customer Context
Stop making your delivery team hunt for information. This integration pushes critical deal and contact data from HubSpot into Asana, so your project managers have all the context they need from day one.
See Deal Data in Asana: Attach HubSpot deals and company records directly to Asana tasks, giving your team instant visibility into deal size, owner, and key notes.
Trigger Onboarding Projects: Automatically create a new Asana project (from a template) the moment a HubSpot deal is marked "Closed Won".
Automate Task Creation: Instantly create and assign Asana tasks based on HubSpot deal stages or ticket submissions, ensuring no follow-ups are missed.
Sync Key Documents: Automatically sync attachments from a HubSpot deal (like a signed SOW) directly into the corresponding Asana project.
Stop making your delivery team hunt for information. This integration pushes critical deal and contact data from HubSpot into Asana, so your project managers have all the context they need from day one.
Integrate IQ has consistently shown they can be trusted with even the most complex projects. I know our customers are in great hands and that the job will always get done right.
Give Your GTM Team Real-Time Project Visibility
Stop asking, "What's the status of that project?" This integration pulls Asana project and task statuses back into HubSpot, giving your sales, marketing, and RevOps teams a single dashboard for the entire customer lifecycle.
Track Project Status in HubSpot: Sync Asana project statuses (e.g., "On Track," "At Risk") to a custom property on the HubSpot deal or company record.
Align Sales and Success: Give account managers visibility into onboarding task completion so they can schedule follow-ups at the perfect time.
Trigger HubSpot Automations from Asana: Initiate a HubSpot workflow (like sending a "Welcome" email) the moment the "Onboarding" project is marked complete in Asana.
Report on the Full Funnel: Analyze the time from "Closed Won" in HubSpot to "Project Complete" in Asana, identifying bottlenecks and improving your operational efficiency.
Stop asking, "What's the status of that project?" This integration pulls Asana project and task statuses back into HubSpot, giving your sales, marketing, and RevOps teams a single dashboard for the entire customer lifecycle.
A Flexible Sync That Connects Deals to Projects
Our custom integrations are engineered for flexibility and scale, handling any business logic and data transformation you require.
Built for Your Business Process
Standard connectors are rigid, task-based, and lack dynamic controls. They can't create new projects or map data dynamically. Our architecture is built to mirror your true operational handoff, syncing deals, projects, tasks, and custom fields bi-directionally.
- Bi-Directional & Uni-Directional Sync: You get a true two-way sync. Update a task status in Asana, and it updates a custom object in HubSpot. Change a deal owner in HubSpot, and it updates the project owner in Asana.
- Real-time & Scheduled Syncs: Trigger project creation instantly when a deal closes. Sync task updates and comments in real-time to keep both teams aligned, or run nightly syncs for large data volumes.
- Custom Sync Logic & Triggers: We build rules that native tools can't. For example: "When a HubSpot Deal stage changes to 'Closed Won,' create a new Asana project from the 'Customer Onboarding' template, and assign tasks based on HubSpot deal properties."
- High-Volume Data Handling: Whether you're syncing five projects or 500, our integration is designed to handle high volumes of tasks, projects, and data updates without hitting API limits.
Comprehensive Object & Field Mapping
We connect your entire sales and project funnel, from deal properties in HubSpot to tasks, subtasks, and custom fields in Asana.
HubSpot
Asana
- Deals
- Companies
- Contacts
- Deal Properties
- Ticket Properties
- HubSpot Tasks
- Notes / Attachments
- Projects / Tasks
- (Linked to Asana Project/Task)
- (Linked as Asana Task Followers)
- Asana Project/Task Custom Fields
- Asana Task Details
- Asana Tasks
- Asana Task Comments / Attachments
- Deals Projects / Tasks
- Companies (Linked to Asana Project/Task)
- Contacts (Linked as Asana Task Followers)
- Deal Properties Asana Project/Task Custom Fields
- Ticket Properties Asana Task Details
- HubSpot Tasks Asana Tasks
- Notes / Attachments Asana Task Comments / Attachments
Transparent, Project-Based Pricing
No surprises. Clear scope, clear acceptance tests. We believe in straightforward pricing so you know exactly what to expect before we begin.
A failed integration is more than a technical problem: it's a drain on time, budget, and morale. We are the specialists that leading companies like MetLife trust to handle their most mission-critical data flows. We don't rely on fragile connectors or simplistic platforms because we know they can't handle enterprise scale. Our approach is built on robust, custom development and a deep understanding of both HubSpot and the systems you need to connect it to. Partnering with us isn't just another attempt; it's an investment in certainty.
Why Integrate IQ?
Our four pillars for delivering successful outcomes on complex projects.
Mastery of Complexity
We thrive on custom API integrations, multi-system migrations, and “messy data” that makes others pause. Full support for standard and custom objects across your stack is table stakes for us.
Pragmatic Innovation
Real problems, shipped solutions. Our proprietary Smart Ramp apps were developed to fill gaps in HubSpot capabilities and solve real-world customer problems. The same practical mindset powers our HubSpot AI Accelerator: We focus on data readiness and shipped outcomes, not shiny features.
De-Risking the Process
Complex projects demand clarity. Our Smart Process runs on an 8-12 week cadence with stage gates, transparent deliverables, and clear pricing. That’s how we maintain a 98.5% customer retention rate.
The Expert You Call
We’re a developer-led team of integration engineers, solution architects, and technical PMs. Clients describe us simply: 'the folks you call when something seems impossible.'
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Frequently Asked Questions
The native integration can only create tasks and add them to a pre-existing project. Our solution can automatically create a new project from a template every time a deal closes.
Yes. The native connector has very limited field mapping. We map any HubSpot deal, contact, or company property (standard or custom) to any field in an Asana project or task.
Absolutely. This is the primary use case. When a HubSpot deal trigger is fired (e.g., stage moves to 'Closed Won'), we automatically create a new project in Asana, often from your specific onboarding template.
Yes. We can provide bi-directional syncing that updates a custom field or a checklist on the HubSpot deal record as your team completes key tasks or milestones in Asana.
Automate Your Deal-to-Project Handoff
Stop the manual data entry and lost context between sales and delivery. Schedule a free consultation, and we'll show you how to build a seamless, automated bridge between your HubSpot CRM and Asana.
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