HubSpot Diamond Solutions Partner
HubSpot & Attentive Integration: Orchestrate Revenue Across SMS and CRM
Bridge the gap between your mobile messaging and system of record. Seamlessly sync high-intent segments, automate personalized SMS triggers based on deal stages, and capture every click for precise revenue attribution.
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Supercharge Your Mobile Messaging
Your text campaigns shouldn't operate in a vacuum. This integration injects rich CRM data into Attentive, transforming generic blasts into hyper-personalized conversations that drive action.
Precision Segmentation: Build dynamic segments in Attentive based on deep HubSpot data, such as "Deal Stage," "Last Purchase Date," or "Lead Score," to ensure relevance.
Event-Based Triggers: Trigger high-converting SMS journeys (like abandoned cart or contract renewal reminders) the moment a specific property changes in HubSpot.
Compliance Sync: Automatically sync opt-out status between platforms instantly. If a contact unsubscribes in HubSpot, they are removed from Attentive lists immediately to protect your brand.
Your text campaigns shouldn't operate in a vacuum. This integration injects rich CRM data into Attentive, transforming generic blasts into hyper-personalized conversations that drive action.
Integrate IQ has consistently shown they can be trusted with even the most complex projects. I know our customers are in great hands and that the job will always get done right.
Enrich Your CRM with Mobile Intent
The integration unlocks the full potential of HubSpot by bringing mobile engagement data out of the silo and onto the contact timeline, giving your sales and marketing teams a 360-degree view.
Unified Attribution: Track revenue generated from SMS campaigns directly within HubSpot’s reporting tools to prove ROI and understand the customer journey.
Timeline Visibility: Sales reps can see exactly which SMS messages a prospect received and clicked on directly in the Activity Timeline before picking up the phone.
Workflow Enrollment: Use Attentive SMS engagement (e.g., "Clicked Link") as a trigger to enroll contacts into HubSpot nurturing workflows or notify an account owner.
The integration unlocks the full potential of HubSpot by bringing mobile engagement data out of the silo and onto the contact timeline, giving your sales and marketing teams a 360-degree view.
Flexible Data Synchronization
Our custom integrations are engineered for flexibility and scale, handling any business logic and data transformation you require.
Built for Your Business Process
Native plugins often struggle with the nuances of consent management and high-volume retail data. We design an architecture that respects your specific compliance logic and operational needs, ensuring you aren't fighting your own tools.
- Bi-Directional & Uni-Directional Sync: Push segments to Attentive for targeting or pull subscriber engagement data back to HubSpot for analysis.
- Real-time & Scheduled Syncs: Trigger immediate SMS alerts for time-sensitive events while batching heavy historical data updates to maintain system performance.
- Custom Sync Logic & Triggers: Define strict rules, such as only syncing contacts with a "Marketing Qualified" status, to keep your SMS spend efficient.
- High-Volume Data Handling: Robustly manage millions of subscriber events and attribute updates during peak seasons (like Black Friday) without data lag.
Comprehensive Object Mapping
Sync every SMS interaction back to the contact record for true cross-channel visibility.
HubSpot
Attentive
- Contacts
- Lists (Static/Active)
- Timeline Events
- Custom Properties
- Deals
- Subscribers
- Segments
- SMS Interactions (Sends/Clicks)
- Custom Attributes
- Purchase Events (for Segmentation)
- Contacts Subscribers
- Lists (Static/Active) Segments
- Timeline Events SMS Interactions (Sends/Clicks)
- Custom Properties Custom Attributes
- Deals Purchase Events (for Segmentation)
Transparent, Project-Based Pricing
No surprises. Clear scope, clear acceptance tests. We believe in straightforward pricing so you know exactly what to expect before we begin.
A failed integration is more than a technical problem: it's a drain on time, budget, and morale. We are the specialists that leading companies like MetLife trust to handle their most mission-critical data flows. We don't rely on fragile connectors or simplistic platforms because we know they can't handle enterprise scale. Our approach is built on robust, custom development and a deep understanding of both HubSpot and the systems you need to connect it to. Partnering with us isn't just another attempt; it's an investment in certainty.
Why Integrate IQ?
Our four pillars for delivering successful outcomes on complex projects.
Mastery of Complexity
We thrive on custom API integrations, multi-system migrations, and “messy data” that makes others pause. Full support for standard and custom objects across your stack is table stakes for us.
Pragmatic Innovation
Real problems, shipped solutions. Our proprietary Smart Ramp apps were developed to fill gaps in HubSpot capabilities and solve real-world customer problems. The same practical mindset powers our HubSpot AI Accelerator: We focus on data readiness and shipped outcomes, not shiny features.
De-Risking the Process
Complex projects demand clarity. Our Smart Process runs on an 8-12 week cadence with stage gates, transparent deliverables, and clear pricing. That’s how we maintain a 98.5% customer retention rate.
The Expert You Call
We’re a developer-led team of integration engineers, solution architects, and technical PMs. Clients describe us simply: 'the folks you call when something seems impossible.'
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Frequently Asked Questions
We apply a normalization layer during the sync to ensure phone numbers in HubSpot match Attentive’s strict E.164 formatting requirements, preventing sync errors and failed deliveries.
Yes. We can map HubSpot form submissions to Attentive’s API to create new subscribers, provided the form includes the necessary legal consent language for SMS marketing.
Absolutely. We map HubSpot custom properties (like "Favorite Product Category" or "Renewal Date") to Attentive custom attributes, allowing you to use that data in your SMS copy.
We use a hierarchy of unique identifiers (typically email first, then phone number) to match existing records. This ensures we update the correct user profile rather than creating messy duplicates.
Ready to Unify Your Messaging Strategy?
Don't let your SMS data sit on an island. Let's build a connection between Attentive and HubSpot that turns text messages into a unified revenue engine. We'll design a sync strategy that keeps your data clean and your campaigns compliant.
Book Your HubSpot Discovery Call!