HubSpot Diamond Solutions Partner
HubSpot & Commerce Vision Integration: Unify B2B Sales and eCommerce
Bridge the gap between your B2B webstore and your sales team. We sync complex online orders, customer pricing data, and abandoned carts directly to HubSpot, enabling targeted automation and giving reps full visibility into digital buying behavior.
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Empowering Your eCommerce & Sales Teams
Running a B2B portal without CRM visibility creates blind spots. This integration feeds web activity directly to your sales reps, allowing them to intervene on abandoned carts or upsell accounts based on real-time browsing behavior.
Seamless Account Management: Sales reps see exactly what their accounts are ordering online without logging into a separate admin portal.
Recovered Revenue: Trigger automated workflows when a logged-in B2B buyer abandons a cart, significantly increasing conversion rates.
Customer Self-Service Adoption: Identify which customers are using the portal and which need a nudge from their account manager to switch to online ordering.
Running a B2B portal without CRM visibility creates blind spots. This integration feeds web activity directly to your sales reps, allowing them to intervene on abandoned carts or upsell accounts based on real-time browsing behavior.
Integrate IQ has consistently shown they can be trusted with even the most complex projects. I know our customers are in great hands and that the job will always get done right.
Unlocking Revenue Growth in HubSpot
Transform HubSpot into a B2B revenue engine. We pull transactional data from Commerce Vision to power smart lists and segmentation, ensuring your marketing speaks to what customers actually buy, not just what they click.
Purchase-Based Segmentation: Create active lists based on SKU categories or "Last Order Date" to drive precise re-order campaigns.
Automated Quoting: Sync Commerce Vision quotes to HubSpot Deals, allowing sales reps to close complex B2B orders faster.
ROI Reporting: Attribute closed web orders to specific marketing campaigns directly within HubSpot dashboards.
Transform HubSpot into a B2B revenue engine. We pull transactional data from Commerce Vision to power smart lists and segmentation, ensuring your marketing speaks to what customers actually buy, not just what they click.
Flexible Data Sync Architecture
Our custom integrations are engineered for flexibility and scale, handling any business logic and data transformation you require.
Built for Your Business Process
Standard, out-of-the-box connectors are built for simple, one-way data pushes. They can't handle the dynamic, tag-based segmentation or eCommerce functions of Commerce Vision. We build your integration around your specific automations, mapping custom fields and product data bi-directionally.
- Bi-Directional & Uni-Directional Sync: Push new leads from HubSpot to Commerce Vision as trade account applicants, or pull order history back to CRM companies.
- Real-time & Scheduled Syncs: Trigger immediate abandoned cart alerts for high-value accounts, while scheduling bulk product catalog updates for off-peak hours.
- Custom Sync Logic & Triggers: Only create Deals in HubSpot for orders exceeding a specific dollar value or requiring manual approval.
- High-Volume Data Handling: Robustly process thousands of SKUs and line items during peak seasonal ordering without API timeouts.
Comprehensive Object & Field Mapping
Map your CRM data to your B2B eCommerce platform.
HubSpot
Commerce Vision
- Deals
- Companies
- Contacts
- Products
- Line Items
- Web Orders / Quotes
- Debtors / Accounts
- Web Users / Buyers
- Inventory / SKUs
- Cart Items
- Deals Web Orders / Quotes
- Companies Debtors / Accounts
- Contacts Web Users / Buyers
- Products Inventory / SKUs
- Line Items Cart Items
Transparent, Project-Based Pricing
No surprises. Clear scope, clear acceptance tests. We believe in straightforward pricing so you know exactly what to expect before we begin.
A failed integration is more than a technical problem: it's a drain on time, budget, and morale. We are the specialists that leading companies like MetLife trust to handle their most mission-critical data flows. We don't rely on fragile connectors or simplistic platforms because we know they can't handle enterprise scale. Our approach is built on robust, custom development and a deep understanding of both HubSpot and the systems you need to connect it to. Partnering with us isn't just another attempt; it's an investment in certainty.
Why Integrate IQ?
Our four pillars for delivering successful outcomes on complex projects.
Mastery of Complexity
We thrive on custom API integrations, multi-system migrations, and “messy data” that makes others pause. Full support for standard and custom objects across your stack is table stakes for us.
Pragmatic Innovation
Real problems, shipped solutions. Our proprietary Smart Ramp apps were developed to fill gaps in HubSpot capabilities and solve real-world customer problems. The same practical mindset powers our HubSpot AI Accelerator: We focus on data readiness and shipped outcomes, not shiny features.
De-Risking the Process
Complex projects demand clarity. Our Smart Process runs on an 8-12 week cadence with stage gates, transparent deliverables, and clear pricing. That’s how we maintain a 98.5% customer retention rate.
The Expert You Call
We’re a developer-led team of integration engineers, solution architects, and technical PMs. Clients describe us simply: 'the folks you call when something seems impossible.'
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Frequently Asked Questions
Yes. We can sync specific price lists or "Trade Pricing" levels to HubSpot products, ensuring that quotes generated in the CRM match the customer's contracted rates in Commerce Vision.
Yes. We capture cart contents for authenticated users and push this data to HubSpot, allowing you to trigger hyper-personalized recovery emails or tasks for account managers.
Yes. We map the "Head Office" and "Branch" relationships from Commerce Vision to HubSpot Company hierarchies, ensuring accurate reporting at the group level.
Yes. We can configure the integration to exclude specific order types (like internal test orders or zero-dollar samples) so your sales pipeline remains clean.
Ready to Modernize Your B2B Sales?
Your customers expect a seamless digital experience, and your sales team deserves the data to support it. Let's connect your storefront to your strategy.
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