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Unify Your Audience and Sales: The HubSpot & ConvertKit Integration
Stop managing subscribers and sales leads in different worlds. This integration syncs ConvertKit subscriber data, tags, and purchases directly into your HubSpot CRM.
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Empower Your ConvertKit Automations with HubSpot CRM Data
Stop guessing where your subscribers are in the sales cycle. This integration pushes critical HubSpot data like deal stages and contact owner back into ConvertKit, allowing you to build hyper-targeted automations for your audience.
Trigger Automations from Sales: Automatically add a "customer" tag in ConvertKit when their HubSpot deal is marked "Closed Won."
Personalize Your Sequences: Use HubSpot contact properties (like lifecycle stage or lead status) to segment subscribers and personalize your ConvertKit email sequences.
Pause Nurturing: Instantly remove a subscriber from a ConvertKit nurture sequence the moment they book a demo and their HubSpot contact owner is assigned.
Stop guessing where your subscribers are in the sales cycle. This integration pushes critical HubSpot data like deal stages and contact owner back into ConvertKit, allowing you to build hyper-targeted automations for your audience.
Integrate IQ has consistently shown they can be trusted with even the most complex projects. I know our customers are in great hands and that the job will always get done right.
Turn Your ConvertKit Audience into a Predictable Sales Funnel
Stop letting high-intent subscribers get lost in your email list. By syncing ConvertKit's rich subscriber, tag, and product data back to HubSpot, you give your sales team full visibility and context for every lead.
Create Contacts from Subscribers: Automatically create and update HubSpot contacts from new ConvertKit subscribers, including all custom fields.
Sync All Tags and Segments: Sync ConvertKit tags directly to custom properties in HubSpot, allowing you to build active lists and segment leads for your sales team.
Trigger Deals from Purchases: Instantly create a new deal in your HubSpot pipeline the moment a subscriber purchases a digital product or subscription in ConvertKit.
Log Subscriber Activity: See key ConvertKit email engagement (opens, clicks) and form submissions directly on the HubSpot contact's activity timeline.
Stop letting high-intent subscribers get lost in your email list. By syncing ConvertKit's rich subscriber, tag, and product data back to HubSpot, you give your sales team full visibility and context for every lead.
A Flexible Sync Built for Your Creator Business
Our custom integrations are engineered for flexibility and scale, handling any business logic and data transformation you require.
Built for Your Business Process
Standard, out-of-the-box connectors are built for simple, one-way data pushes. They can't handle the dynamic, tag-based segmentation or e-commerce functions of ConvertKit. We build your integration around your specific automations, mapping custom fields and product data bi-directionally.
- Bi-Directional & Uni-Directional Sync: You control the data flow. Sync new HubSpot contacts to ConvertKit, push new subscribers to HubSpot, or maintain a true, bi-directional sync of all tags and properties.
- Real-time & Scheduled Syncs: Instantly create a HubSpot contact when a new subscriber signs up via a ConvertKit form. Or, run scheduled, high-volume syncs to update and clean your tag data nightly.
- Custom Sync Logic & Triggers: We build logic for your specific needs. "When a 'Hot Lead' tag is added in ConvertKit, create a high-priority task for the contact owner in HubSpot." Or, "When a HubSpot property changes, remove a specific tag in ConvertKit."
- High-Volume Data Handling: Our architecture is built to scale, reliably processing your entire list of 100,000+ subscribers and all associated data points without hitting API limits.
Comprehensive Object & Field Mapping
We sync the full spectrum of your creator business, from subscribers and tags to digital products and purchases, giving you a complete picture in HubSpot.
HubSpot
Kit (Formerly ConvertKit)
- Contacts
- Custom Properties (e.g., "Tags")
- Custom Properties (e.g., "Form Source")
- Custom Properties
- Deals
- Activity Timeline
- Contact Opt-Out
- Subscribers
- Tags
- Form Submissions
- Custom Fields
- Purchases / Subscriptions
- Email Activity (Opens, Clicks)
- Unsubscribes
- Contacts Subscribers
- Custom Properties (e.g., "Tags") Tags
- Custom Properties (e.g., "Form Source") Form Submissions
- Custom Properties Custom Fields
- Deals Purchases / Subscriptions
- Activity Timeline Email Activity (Opens, Clicks)
- Contact Opt-Out Unsubscribes
Transparent, Project-Based Pricing
No surprises. Clear scope, clear acceptance tests. We believe in straightforward pricing so you know exactly what to expect before we begin.
A failed integration is more than a technical problem: it's a drain on time, budget, and morale. We are the specialists that leading companies like MetLife trust to handle their most mission-critical data flows. We don't rely on fragile connectors or simplistic platforms because we know they can't handle enterprise scale. Our approach is built on robust, custom development and a deep understanding of both HubSpot and the systems you need to connect it to. Partnering with us isn't just another attempt; it's an investment in certainty.
Why Integrate IQ?
Our four pillars for delivering successful outcomes on complex projects.
Mastery of Complexity
We thrive on custom API integrations, multi-system migrations, and "messy data" that makes others pause. Full support for standard and custom objects across your stack is table stakes for us.
Pragmatic Innovation
Real problems, shipped solutions. Our proprietary Smart Ramp apps were developed to fill gaps in HubSpot capabilities and solve real-world customer problems. The same practical mindset powers our HubSpot AI Accelerator: We focus on data readiness and shipped outcomes, not shiny features.
De-Risking the Process
Complex projects demand clarity. Our Smart Process runs on an 8-12 week cadence with stage gates, transparent deliverables, and clear pricing. That's how we maintain a 98.5% customer retention rate.
The Expert You Call
We're a developer-led team of integration engineers, solution architects, and technical PMs. Clients describe us simply: 'the folks you call when something seems impossible.
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Frequently Asked Questions
The native/Zapier integrations are primarily one-way and can't sync custom fields or tags bi-directionally. Our solution is a deep, two-way sync that can also handle purchase data from ConvertKit Commerce to create deals in HubSpot.
Yes. We map your ConvertKit tags to a custom property (like a multi-select checklist) in HubSpot. We can also sync them bi-directionally, so adding a tag in HubSpot adds it in ConvertKit.
Absolutely. We can create a new deal, associate it with the contact, set the deal value to the purchase price, and place it in the correct pipeline stage automatically.
We sync unsubscribes bi-directionally and in real-time. If a contact opts out in HubSpot, they are unsubscribed in ConvertKit (and vice-versa) to ensure full compliance.
Unify Your Audience and Your Sales Team
Stop managing your business on two separate platforms. Schedule a free, no-obligation consultation, and we'll map out your exact data flow between ConvertKit and HubSpot.
Book Your HubSpot Discovery Call!