HubSpot Diamond Solutions Partner
HubSpot + Freshservice Integration: Unify IT Service & Customer Ops
Stop keeping your support and sales teams in the dark. Connect Freshservice tickets and asset data to HubSpot to streamline onboarding, improve visibility, and close the loop on service.
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Empower Your Service Desk with CRM Context
Give your IT and support agents the full picture of who they are helping. By syncing HubSpot data to Freshservice, agents can prioritize requests based on business impact, not just first-in-first-out.
See a requester’s VIP status, Deal Size, or Account Tier from HubSpot directly within the Freshservice ticket view.
Automatically route tickets to the right agent group based on HubSpot company properties (e.g., "Enterprise" vs. "SMB").
Reduce manual data entry by syncing updated contact and company details from HubSpot to Freshservice requesters.
Trigger IT provisioning workflows in Freshservice (like "New Employee Laptop") automatically when a deal closes or an onboarding form is filled in HubSpot.
Give your IT and support agents the full picture of who they are helping. By syncing HubSpot data to Freshservice, agents can prioritize requests based on business impact, not just first-in-first-out.
Integrate IQ has consistently shown they can be trusted with even the most complex projects. I know our customers are in great hands and that the job will always get done right.
Give HubSpot Users Visibility into Service Operations
Your sales and account management teams are often blind to technical issues. Our integration pipes Freshservice ticket statuses and asset data back into HubSpot, preventing awkward sales calls during active outages.
View the real-time status of Incidents, Service Requests, and Problems directly on the HubSpot Contact or Company timeline.
Arm your account managers with asset data (e.g., "Laptop Warranty Expiring") synced to HubSpot custom objects to drive hardware refresh sales.
Prevent sales outreach automation from running if a customer has a "Critical" priority ticket open in Freshservice.
Build reports in HubSpot that correlate support volume in Freshservice with customer retention and satisfaction scores.
Your sales and account management teams are often blind to technical issues. Our integration pipes Freshservice ticket statuses and asset data back into HubSpot, preventing awkward sales calls during active outages.
A Flexible Sync Architecture for ITSM
Our custom integrations are engineered for flexibility and scale, handling any business logic and data transformation you require.
Built for Your Business Process
Off-the-shelf connectors struggle with the difference between "internal employees" and "external customers." We build your sync logic around your specific use case, whether it's internal IT support or external B2B managed services.
- Bi-Directional & Uni-Directional Sync: Keep requester profiles aligned bi-directionally, while pushing ticket status updates one-way from Freshservice to HubSpot for visibility.
- Real-time & Scheduled Syncs: Instantly create a Freshservice ticket from a HubSpot workflow, or run a nightly sync of all hardware assets for inventory reporting.
- Custom Sync Logic & Triggers: Create rules that fit your needs. Sync tickets only if they are "External," or trigger a HubSpot task only when a "Change Request" is approved.
- High-Volume Data Handling: We manage high-volume ticket flows and large asset databases, ensuring your sales and support teams always see the latest status without lag.
Comprehensive Object and Field Mapping
We map the data that matters, connecting your Service Desk directly to your CRM.
HubSpot
Freshservice
- Contacts
- Companies
- Tickets
- Custom Objects
- Deals
- Activities
- Requesters / Agents
- Departments / Companies
- Tickets (Incidents/Service Requests)
- Assets (Hardware/Software)
- Change Requests / Projects
- Ticket Notes / Conversations
- Contacts Requesters / Agents
- Companies Departments / Companies
- Tickets Tickets (Incidents/Service Requests)
- Custom Objects Assets (Hardware/Software)
- Deals Change Requests / Projects
- Activities Ticket Notes / Conversations
Transparent, Project-Based Pricing
No surprises. Clear scope, clear acceptance tests. We believe in straightforward pricing so you know exactly what to expect before we begin.
A failed integration is more than a technical problem: it's a drain on time, budget, and morale. We are the specialists that leading companies like MetLife trust to handle their most mission-critical data flows. We don't rely on fragile connectors or simplistic platforms because we know they can't handle enterprise scale. Our approach is built on robust, custom development and a deep understanding of both HubSpot and the systems you need to connect it to. Partnering with us isn't just another attempt; it's an investment in certainty.
Why Integrate IQ?
Our four pillars for delivering successful outcomes on complex projects.
Mastery of Complexity
We thrive on custom API integrations, multi-system migrations, and “messy data” that makes others pause. Full support for standard and custom objects across your stack is table stakes for us.
Pragmatic Innovation
Real problems, shipped solutions. Our proprietary Smart Ramp apps were developed to fill gaps in HubSpot capabilities and solve real-world customer problems. The same practical mindset powers our HubSpot AI Accelerator: We focus on data readiness and shipped outcomes, not shiny features.
De-Risking the Process
Complex projects demand clarity. Our Smart Process runs on an 8-12 week cadence with stage gates, transparent deliverables, and clear pricing. That’s how we maintain a 98.5% customer retention rate.
The Expert You Call
We’re a developer-led team of integration engineers, solution architects, and technical PMs. Clients describe us simply: 'the folks you call when something seems impossible.'
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Frequently Asked Questions
Yes. We build custom logic to filter which tickets sync to HubSpot, ensuring your CRM isn't cluttered with internal password reset requests unless you want them there.
Absolutely. We map Freshservice Assets (laptops, servers, software) to HubSpot Custom Objects, allowing you to run marketing campaigns based on hardware age or warranty status.
Yes. For example, when a "New Hire" deal closes in HubSpot, we can automatically trigger a "New Employee Onboarding" service request in Freshservice.
We typically use the email address as the unique identifier to match HubSpot Contacts to Freshservice Requesters, ensuring a unified profile.
Yes. We can map HubSpot Companies to Freshservice MSP Companies/Departments, ensuring tickets are associated with the correct client billing entity.
See Your Integrated Service Ops in Action
Stop swiveling between your service desk and your CRM. Schedule a discovery call to see how a unified HubSpot and Freshservice platform can streamline operations and improve internal and external satisfaction.
Schedule Your Integration Discovery Call